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How to Buy Premier League Tickets Without Getting Stung

How to buy Premier League tickets in England legally and safely, from membership tiers and official exchanges to why unauthorised football resale is a crime.

By CricketTaken EditorialPublished Grounds & Matchday18 min read

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Section 166 of the Criminal Justice and Public Order Act 1994 makes it an offence to sell, or offer to sell, a ticket for a designated football match unless you are authorised to do so by the match organiser. Not a breach of terms. An offence, with a criminal penalty attached, applying in England and Wales and to nothing except football.

That single provision explains most of what follows. Concert tickets and Test match tickets can be resold freely; a ticket for a Premier League fixture cannot. It is why English clubs run their own exchanges, why unauthorised resale sites carry a risk that has nothing to do with whether the ticket is genuine, and why the sensible route into an English ground is the boring one - a membership, a sale window and an alarm set for the right morning.

The away ticket rules the clubs have agreed
  • 30Away ticket price cap in pounds
  • 3000Minimum away allocation in seats
  • 10Or share of ground capacity, whichever is lower

Competition rules on away supporters. The price cap was introduced for the 2016-17 season and has been extended since.

How club ticketing tiers actually work

Every Premier League club runs its own ticketing. There is no central Premier League ticket office and no league-wide sale, which surprises people arriving from sports where the governing body sells the seats. The league sets rules on away allocations, away pricing and a handful of consumer protections; everything else is the club's.

The near-universal structure has four levels. Season ticket holders hold a seat for every home league fixture and are dealt with before anybody else. Below them sit members, usually split into paid tiers - a general membership, sometimes a higher-priced tier with earlier access, sometimes a separate junior or family membership. Below members sit anyone on the club's database without a membership. Below that is general sale, which at the largest clubs simply never arrives for a league match.

Membership is not a loyalty badge, whatever the marketing says. It is a queueing product. What you are buying is a position in the order in which seats are released, and at a club with 25,000 members chasing 3,000 available seats a membership buys you a chance rather than a ticket.

Reading the tiers before you pay

Two questions decide whether a membership is worth the fee. How many seats are actually released to that tier, and how many people are in it. Clubs are rarely explicit about either, but the shape can be inferred: if the club has a season ticket waiting list running into the tens of thousands, the number of seats reaching members for a Saturday league fixture is small and heavily weighted towards the least attractive matches.

The second question is whether the membership includes a ballot or a priority window. A tier that only gives you access to the same open sale as everyone else, half an hour earlier, is worth considerably less than one that enters you into a ballot for the fixtures that sell out.

Ballots have spread because they solve a problem the queue does not. A first-come sale rewards whoever has the fastest connection and the most flexible working day; a ballot spreads the same seats across everyone who entered, regardless of when they clicked. Clubs that have moved to ballots for their highest-demand fixtures have generally kept the queue for everything else, so a supporter needs to know which system applies to which match.

Junior memberships deserve a specific mention. They are usually cheap, sometimes free, and they accrue history on the account, so a child registered early accumulates the record that later becomes useful for away tickets and season ticket waiting lists. Clubs are candid that this is the point of them.

The order tickets are released, in sequence

The sale calendar is the thing to understand, because almost every failed attempt to buy a ticket is a failure to be present at the right stage rather than a failure to click quickly enough.

The order a Premier League fixture is sold
  1. Season ticket holdersSeats are held automatically. Holders who cannot attend release them into the official exchange, creating the resale stock.
  2. Additional season ticket purchaseHolders are often allowed to buy one or two extra seats before members get access.
  3. Priority membersThe higher-priced membership tier, or members ranked by loyalty points, get the first open window.
  4. General membersThe standard membership tier, sometimes split further by how long the member has held the membership.
  5. Club databaseRegistered supporters without a membership, where any seats remain.
  6. General saleOpen to anyone, reached only for lower-demand fixtures at most clubs and never at some.

The standard sequence used by English clubs. Individual clubs vary the stages and some never reach the final one.

Sale dates are published on the club's ticketing site, generally two to four weeks ahead of the fixture, and the higher-demand matches release earlier because the club knows they will take longer to clear. The fixtures that reach general sale tend to be midweek league games in poor weather against opposition without a travelling reputation, plus the early rounds of the League Cup.

One complication worth planning around: fixtures move. Broadcast selections shift matches from a Saturday afternoon to a Sunday, a Monday or a Friday, and they are confirmed weeks rather than months ahead. Book refundable travel, or book after the selection is announced. The reasons kick-off times move around are set out in Premier League kick-off times explained, and the rule that keeps most Saturday fixtures off British television in the first place is covered in the 3pm blackout.

Official exchanges and how resale is supposed to work

The exchange is the mechanism that makes lawful resale possible. A season ticket holder who cannot attend lists their seat on the club's own platform; the club cancels the original ticket and reissues it to a buyer, usually at face value; the seller receives account credit or a refund less a handling fee.

Because the club is the match organiser, a sale it operates is authorised, and the 1994 Act is satisfied. That is the whole legal point of the exchange, and it is why English clubs built them while venues in other sports did not need to.

Practically, the exchange is the best-value route into a sold-out fixture, and it is chronically under-watched. Listings appear steadily from the moment the fixture is confirmed and continue up to a cut-off, usually a day or two before kick-off. Seats appear late because season ticket holders make late decisions about work, weather and family, so the stock on a Thursday evening for a Saturday match is often better than the stock a fortnight out.

Access to the exchange is normally restricted to members or to the club's registered supporters, so the membership question comes first even here. Some clubs also restrict which blocks an exchange purchaser can buy into, keeping home-end blocks for supporters with an established history.

Where a fixture never sells out, the exchange matters less than the difference between a season ticket and buying match by match, which is a calculation we set out in season tickets against matchday tickets.

The seller's side of the exchange

Season ticket holders should understand what listing a seat does and does not do for them. Most clubs credit the holder's account rather than paying cash, and most deduct a handling fee, so the return on a listed seat is less than face value. Some clubs award a loyalty point for a listed match, treating the seat as having been used by the club even though the holder was absent, which matters to anyone building points towards away tickets.

There is also a deadline. A seat listed an hour before kick-off has almost no chance of selling, so holders who list late get nothing. Clubs publish a cut-off and it is generally a day or more before the match.

The reason clubs run these platforms at all is not consumer goodwill. It is that an empty seat in a televised stadium is a visible problem, and an exchange converts absent holders into present supporters without breaching the resale law. Understanding that explains the design of every one of them.

Why unofficial resale sites are a bad idea in England

Start with the legal position, because it is stronger than most people assume. Selling a football ticket without the organiser's authority is an offence under section 166 of the Criminal Justice and Public Order Act 1994, extended by the Violent Crime Reduction Act 2006 to cover sales made over the internet. The offence sits with the seller. The buyer's problem is different and more immediate.

A ticket bought through an unauthorised platform is, from the club's point of view, invalid. The club can and does cancel tickets it identifies as having been resold, and it does not need to prove bad faith on the buyer's part. You arrive with a barcode that has been deactivated and no route to entry, and the platform's guarantee - if it honours it - refunds your money rather than getting you into the ground.

The second problem is that you cannot verify what you are buying. Under Part 3 of the Consumer Rights Act 2015, a secondary ticketing facility must tell buyers the block and seat, the face value, and any restriction on use. Compliance across the sector has been poor enough that the Competition and Markets Authority has taken enforcement action against major platforms. A listing that names no block and no face value is telling you something.

The third is segregation. Even where a resold ticket works, it puts an away supporter in a home block, which is a genuine safety problem rather than an etiquette one, and it is why clubs check identification in the sections that matter.

Street touts are the analogue version of the same offence and carry the same risk of a cancelled or counterfeit ticket, with the added feature that there is nobody to complain to afterwards.

Being ready when the window opens

For a fixture that will sell out, the purchase is decided before the sale starts.

Have the account set up and verified, with the supporter number, the payment card and the delivery preference already saved. Clubs put a verification step in front of new accounts and it takes longer than the sale lasts. If you are buying for several people, have every one of their supporter numbers to hand, because most clubs require each seat to be assigned to a registered individual at the point of purchase rather than afterwards.

Know the seat map before the window opens. Deciding between an upper corner and a lower side stand while the clock runs is how people end up with nothing. Have two or three acceptable blocks in mind and take whichever appears.

Log in early and stay logged in. Most club sites now use a virtual waiting room that admits people in order of arrival at the queue rather than order of clicking, so joining at the advertised time is fine but joining ten minutes late is not. Refreshing the page during a queue usually loses your place.

One phone, one browser session. Multiple devices on the same account trigger anti-bot protections at several clubs and can lock the account for the duration of the sale, which is a self-inflicted failure that happens constantly.

Finally, check the fixture is still on the date you think it is. Broadcast reselection can move a match after tickets have gone on sale, and while clubs offer refunds when that happens, they do not refund your train.

Hospitality, and when it is the only way in

For the biggest fixtures at the biggest clubs, hospitality is often the only route a non-member has. It is expensive, it is sold as a package with food and a seat in a designated area, and it is entirely legitimate.

Packages are sold by the club directly or through agents the club has authorised, which is the detail that makes them lawful where a general resale is not. An authorised agent is acting with the organiser's permission and section 166 is satisfied. Check that authorisation before paying, because the hospitality market has attracted intermediaries whose authorisation is unclear.

What you get varies from a padded seat and a pie to a four-course meal and a former player at the table. What you do not usually get is the atmosphere, since hospitality areas sit in the quietest part of the ground by design, and a first-time visitor paying a large sum for the experience of an English matchday is often paying to be insulated from it.

The honest recommendation is that hospitality is worth it for a specific fixture you cannot otherwise attend, and poor value as a default. A membership at a mid-table club and three league matches a season costs less than one hospitality package at a marquee fixture.

Away tickets and the loyalty ladder

Away tickets are rationed more tightly than anything else in English football, and the rationing is done by loyalty points.

The allocation is fixed by competition rules. A Premier League home club must make available to the visiting club at least 3,000 seats or 10 per cent of the ground's capacity, whichever is the lower. The FA Cup sets a higher proportion for the rounds proper, on the basis that a cup tie draws a different travelling support. Whatever the number, it is smaller than the demand at almost every club.

Clubs distribute their away allocation by a points system. Each away match attended earns a point, sometimes with home matches earning a fraction of one, and tickets are released in descending order of points. The consequence is a self-reinforcing hierarchy in which the supporters who already travel get the tickets that let them keep travelling, and a newcomer starts at zero and works up through the fixtures nobody else wants - a Tuesday night at the far end of the country in February. The full mechanics are in how to get away end tickets.

Away prices are capped. The clubs agreed a cap of 30 pounds on away tickets, introduced for the 2016-17 season and extended since, which makes the away end reliably the cheapest seat in a Premier League ground. It is also, at most grounds, the loudest.

Two practical points about the away allocation. It is sold by the visiting club, not the home club, so the sale window is on the visiting club's ticketing site and follows that club's rules on points and membership. And the home club may reduce the allocation below the maximum where the visiting club has not sold it, releasing the balance to home supporters - which is why a small travelling support sometimes finds the away end oddly compressed into fewer blocks than expected.

Ticket transfer, photo identification and the rules on who sits where

English clubs have moved steadily towards named tickets, and the enforcement is real rather than nominal.

A season ticket is issued to a named person and most clubs allow it to be transferred, but only through the club's own system and usually only to another registered supporter. Passing a card to a friend outside the ground is a breach of the terms and, if the friend then paid for it, an unauthorised sale. Clubs have withdrawn season tickets for it.

Photo identification is checked most often in away sections, in home sections adjacent to away sections, and at fixtures categorised as higher risk. Digital ticketing has made the checks easier, because a ticket transferred within the club's app carries the recipient's identity with it, and a ticket screenshotted and sent by message does not work at all.

Concessions add another layer. A junior or senior concession ticket is issued against a date of birth held on the account, and turning up with a concession ticket that does not match the person presenting it will get you turned away at the turnstile. Clubs are not flexible about this, because the concession pricing is audited.

Family areas, concessions and the alcohol rule

Family sections exist at every Premier League ground and are worth knowing about even if you are not bringing children.

They are alcohol-free, quieter, priced with heavy concessions for under-18s, and stewarded on the assumption that the crowd includes young children. Membership requirements are often lighter, because clubs want families in the ground and demand for those blocks is lower than for the home end. For a first visit with a child, or for anyone who wants a seat without a fourteen-year wait, the family section is the most under-used route into an English ground.

The alcohol point applies far more widely than most visitors expect. Under the Sporting Events (Control of Alcohol etc.) Act 1985, alcohol may not be consumed within view of the pitch at a designated football match in England and Wales. Concourse bars are legal; carrying a pint to your seat is not. This is a football-specific rule and it catches out people who have been to a cricket ground or a rugby international, where the position is different.

Concessions generally run to under-18s and to supporters over 65, with the exact bands and the discount set by each club. Some clubs price children's tickets very low in the family stand and at close to adult rates elsewhere, which is a deliberate steer.

Buying as a neutral or a visitor from overseas

The clubs know that a large part of their audience is not local, and they have built products for it - international memberships, overseas supporters' club allocations, and packages combining a ticket with a tour.

The essential advice is the same as for anyone else: go through the club. An international membership bought from the club's own site puts you into a real sale window. A ticket bought from a general resale site puts you at a turnstile with a barcode that may not work, several thousand miles from home, on the one Saturday you had.

Two adjustments help a visitor. First, aim lower down the league or at a cup tie. A Premier League fixture between two mid-table clubs is a far easier ticket than one involving the four or five clubs with global followings, and the football is not meaningfully worse. Second, be flexible on the date, because the fixtures that are available are the ones nobody wants, and a Wednesday night in the north west in November is an authentic English football experience by any measure.

Restrictions to expect: some clubs limit how many tickets one account can buy, most prohibit purchase for the away end by anyone not registered with the visiting club, and a handful require a period of membership before you can buy at all. The wider practicalities of doing this properly are in our English football away days guide.

The cheapest way to see a Premier League game

Cost and difficulty do not move together in English football, which is the useful insight for anyone on a budget.

The cheapest seat in a Premier League ground is usually the away end, capped at 30 pounds, and it is also the hardest to obtain because of the loyalty ladder. The second cheapest is the family stand, which is among the easiest to get into. That inversion is worth exploiting.

Below that, the reliable savings come from choosing the fixture rather than the seat. Clubs band their home fixtures by expected demand - the labels vary, but every club has a top band for the marquee matches and a bottom band for the rest - and the price difference between bands within the same block can be substantial. A midweek league fixture against a newly promoted club in the bottom band, bought in the family stand or the upper corner, is the cheapest lawful way into a Premier League ground.

League Cup ties in the early rounds are cheaper again, sell more slowly, and frequently reach general sale. The football is often played by a weakened side, which is the trade.

What the ticket is not the whole cost of

Travel is usually the larger number, particularly for anyone coming from outside the host city, and advance rail fares move faster than ticket prices do. A seat bought for 35 pounds with a 90-pound walk-up rail fare attached is not a cheap day out.

Food inside the ground is priced accordingly and is not a saving anywhere. Programmes, if you still buy one, are a few pounds. Parking near an English ground on a matchday ranges from awkward to impossible and residents' schemes are enforced.

The genuinely economical approach is a bottom-band midweek fixture, an advance rail ticket booked as soon as the broadcast selections are confirmed, and food before you get there. That combination gets a Premier League match down to a cost that a supporter of a lower-division club would recognise, which is not something that can be said of the marquee fixtures at any price.

Warning signs of a ticket scam

The patterns repeat, and they are recognisable if you know what to look for.

Checking a ticket offer before you pay
  1. AuthorisationEstablish whether the seller has the club permission to sell. Only the club, its official exchange and named hospitality agents do.
  2. Block and seatA lawful listing names the block and the seat. A listing that names neither is concealing something.
  3. Face valueThe Consumer Rights Act requires a secondary facility to disclose face value. Absence of it is a warning in itself.
  4. Payment methodNever pay by bank transfer to a private individual. There is no chargeback and no recovery route.
  5. Identity requirementsAsk whether the ticket is named and whether identification is checked at the turnstile for that block.
  6. SegregationConfirm the seat is in the correct end. A home-block ticket sold to an away supporter is a safety issue as well as a wasted fare.

A sequence of checks for buyers in England and Wales. Passing every step does not guarantee entry, but failing any one of them should end the transaction.

A listing with no block or seat number is the first. Under the Consumer Rights Act 2015 a secondary facility should give you that information, and a seller who will not is either hiding a restriction or does not have the ticket.

A price far below the market is the second, and it is counter-intuitive. Fraudulent listings are frequently cheap, because the seller is not selling a ticket and has no reason to price like someone who is. A payment by bank transfer to a private individual is the third, and it is the single clearest signal - a bank transfer has no chargeback protection and is the preferred method of every ticket fraud in the country.

Pressure to complete quickly, a seller who will only communicate through a messaging app, an account created recently, a promise to meet at the ground and hand the ticket over - each of these on its own is a reason to stop.

The clean test is authorisation. Ask yourself whether the seller has the club's permission to sell. The club's own ticketing site, the club's official exchange and a hospitality provider the club names on its own website all pass. Everything else fails, and in England that failure is not a matter of preference - it is the difference between a lawful sale and an offence.

Where prices at the top level come from, and why they have risen the way they have, is a separate subject covered in Premier League ticket prices explained. The rest of this section sits on the England hub, and our longer-form pieces are collected on the blog.

How this page was put together

Written from the statutory position on football ticket resale in England and Wales, the competition rules governing allocations and away pricing, and the standard structure of English club ticketing. It gives no club-specific prices or sale dates, because both change every season.

Sources

  • Premier League Handbook — Premier League
  • Criminal Justice and Public Order Act 1994 — UK Parliament
  • Consumer Rights Act 2015 — UK Parliament
  • The FA Challenge Cup Competition Rules — The Football Association
  • Sporting Events (Control of Alcohol etc.) Act 1985 — UK Parliament

Questions

How to Buy Premier League Tickets Without Getting Stung, answered

How do I buy Premier League tickets as a non member?

Buy a club membership first, in almost every case. Premier League clubs sell to season ticket holders, then to members in order of tier or loyalty, and only a minority of clubs reach general sale for league fixtures at all. Membership is bought directly from the club, usually costs a modest annual fee, and is the only reliable route into the sale windows that matter.

Are resale ticket sites legal in the UK?

Reselling a ticket for a designated football match without the authorisation of the match organiser is a criminal offence in England and Wales under section 166 of the Criminal Justice and Public Order Act 1994. Football is treated differently from concerts and other sport for this reason. A ticket bought through an unauthorised site can be cancelled at the turnstile and you have no right of entry.

What is a club ticket exchange?

An official exchange is the club's own resale platform, where season ticket holders list seats they cannot use and other supporters buy them at face value. Because the club operates it, the sale is authorised and therefore lawful, the ticket transfers cleanly to the buyer, and the seller usually receives account credit rather than cash. It is the only safe resale route in English football.

How much do Premier League tickets cost?

Prices vary enormously by club, block and fixture category, so no single figure is meaningful. What is fixed is the cap on away ticket prices agreed by the clubs, set at 30 pounds when introduced for the 2016-17 season and extended since. Home prices are set by each club within its own pricing bands, with concessions for under-18s and older supporters.

Can tourists buy tickets for English matches?

Yes, but usually only through the same routes as anyone else - club membership, an official exchange, or an authorised hospitality package. Some clubs sell international memberships aimed specifically at overseas supporters. Buying from a general resale website is the common mistake, because those sales are unauthorised and the ticket can be voided at the gate.